River Falls

Population

Population

Population	2000	2010	2023	2028
River Falls	575	516	471	462

Source: ESRI, 2023-10-17

Population by Age

Population	2010	2023	2028
0-4	30	22	28
5-9	24	25	22
10-14	26	28	30
15-19	36	11	26
20-24	26	18	13
25-29	25	27	9
30-34	27	24	17
35-39	28	26	25
40-44	29	37	27
45-49	39	31	31
50-54	49	24	29
55-59	44	41	34
60-64	34	46	36
65-69	31	47	48
70-74	28	24	33
75-79	19	24	26
80-84	13	8	12
85+	10	8	16
18+	414	388	367
Median Age	46	48	51

Source: ESRI, 2023-10-17

Population by Race

River Falls	2023
Total	471.00
White Alone	84.50
Black Alone	10.62
American Indian Alone	0.00
Asian Alone	0.21
Pacific Islander Alone	0.00
Some Other Race	0.64
Two or More Races	4.03
Hispanic Origin	1.27
Diversity Index	29.10

Source: ESRI, 2023-10-17

Growth Rate

River Falls	2023 - 2028
Population	-0.39%
Households	-0.30%
Families	-0.17%
Median Household Income	4%
Per Capita Income	2%

Source: ESRI, 2023-10-17

Housing

Households

Population	2000	2010	2023	2028
Households	248	229	204	201
Housing Units	287	271	254	254
Owner Occupied Units			168	169
Renter Occupied Units			36	32
Vacant Units			50	53

Source: ESRI, 2023-10-17

Home Value

River Falls	2023	2028
Median Home Value	$127,273	$110,714
Average Home Value	$155,804	$133,728
<$50,000	41	46
$50,000 - $99,999	25	31
$100,000 - $149,999	33	35
$150,000 - $199,999	25	18
$200,000 - $249,999	19	15
$250,000 - $299,999	13	17
$300,000 - $399,999	3	3
$400,000 - $499,999	0	0
$500,000 - $749,999	8	4
$1,000,000 +	0	0

Source: ESRI, 2023-10-17

Housing Year Built

Year Range	Houses Built
2010 or Later	22
2000-2009	36
1990-1999	47
1980-1989	51
1970-1979	46
1960-1969	38
1950-1959	28
1940-1949	9
1939 or Before	10

Source: ESRI, 2023-10-17

Income

Income

River Falls	2023	2028
Median Household	$38,665	$47,084
Average Household	$58,399	$63,637
Per Capita	$25,294	$27,686

Source: ESRI, 2023-10-17

Household Income Base

River Falls	2023
<$15,000	29
$15,000 - $24,999	38
$25,000 - $34,999	26
$35,000 - $49,999	29
$50,000 - $74,999	21
$75,000 - $99,999	27
$100,000 - $149,999	29
$150,000 - $199,999	3
$200,000+	2

Source: ESRI, 2023-10-17

Employees

Commute

Category	Commuters
Workers 16+	224
In-County Residents	164
Out-of-County Residents	45
Drive Alone	211
Carpooled	3
Public Transport	0
Work at Home	0
Less than 5 minutes	16
5-9 minutes	22
10-14 minutes	37
15-19 minutes	46
20-24 minutes	28
25-29 minutes	13
30-34 minutes	35
35-39 minutes	0
40-44 minutes	1
45-59 minutes	9
60-89 minutes	0
90+ minutes	17
Average Travel Time	0

Source: ESRI, 2023-10-17

Source: ESRI, 2023-10-17

Employees by NAICS

Category	Number
Total Employees	151
Agr/Forestry/Fish/Hunt	0
Mining	0
Utilities	0
Construction	62
Manufacturing	0
Wholesale Trade	13

Retail Trade	26
Motor Veh/Parts Dealers	0
Furn & Home Furnish Str	0
Electronics & Appl Store	0
Bldg Matl/Garden Equip	0
Food & Beverage Stores	26
Health/Pers Care Stores	0
Gasoline Stations	0
Clothing/Accessory Store	0
Sports/Hobby/Book/Music	0
General Merchandise Str	0
Misc Store Retailers	0
Nonstore Retailers	0

Transportation/Warehouse	7
Information	0

Finance & Insurance	3
Cntrl Bank/Crdt Intrmdtn	3
Sec/Cmdty Cntrct/Oth Inv	0
Insur/Funds/Trusts/Other	0

Real Estate/Rent/Leasing	0
Prof/Scientific/Tech Srv	0
Legal Services	0
Mgmt of Comp/Enterprises	0
Admin/Support/Waste Mgmt	2
Educational Services	0
HealthCare/Social Assist	0
Arts/Entertainment/Rec	0

Accommodation/Food Srvcs	13
Accommodation	0
Food Srv/Drinking Places	13

Other Srv excl Pub Admin	3
Auto Repair/Maintenance	0
Public Administration Emp	22

Source: ESRI, 2023-10-17

Educational Attainment (25+)

River Falls	2023
Some High School	48
Graduated High School	174
Associates Degree	45
Bachelor's Degree	27
Graduate Degree	12

Source: ESRI, 2023-10-17

Businesses

Businesses by NAICS

Category	Number
Total Businesses	18
Agr/Forestry/Fish/Hunt Bus	0
Mining Bus	0
Utilities Bus	0
Construction Bus	2
Manufacturing Bus	0
Wholesale Trade Bus	2

Retail Trade Bus	4
Motor Veh/Parts Dealers Bus	0
Furn & Home Furnish Str Bus	0
Electronics & Appl Store Bus	0
Bldg Matl/Garden Equip Bus	0
Food & Beverage Stores Bus	3
Health/Pers Care Stores Bus	0
Gasoline Stations Bus	1
Clothing/Accessory Store Bus	0
Sports/Hobby/Book/Music Bus	0
General Merchandise Str Bus	0
Misc Store Retailers Bus	0
Nonstore Retailers Bus	0

Transportation/Warehouse Bus	2
Information Bus	0

Finance & Insurance Bus	1
Cntrl Bank/Crdt Intrmdtn Bus	1
Sec/Cmdty Cntrct/Oth Inv Bus	0
Insur/Funds/Trusts/Other Bus	0

Real Estate/Rent/Leasing Bus	0
Prof/Scientific/Tech Srv Bus	0
Legal Services Bus	0
Mgmt of Comp/Enterprises Bus	0
Admin/Support/Waste Mgmt Bus	1
Educational Services Bus	0
HealthCare/Social Assist Bus	0
Arts/Entertainment/Rec Bus	0

Accommodation/Food Srvcs Bus	1
Accommodation Bus	0
Food Srv/Drinking Places Bus	1

Other Srv excl Pub Admin Bus	2
Auto Repair/Maintenance Bus	0
Public Administration Bus	3

Source: ESRI, 2023-10-17