Community Profiles

River Falls

Population Demographics

As of 2025 the population of River Falls is 479. The population is expected to shrink to 473 by 2030 - a growth rate of -0.25%.

The median age of River Falls residents is 47.

The diversity index of River Falls is 30.7, meaning that there is a 31% chance that any two people selected out of 100 residents will be of different race or ethnicity from one another.

Housing and Income

The average household income in River Falls is $62,443 and projected to be $69,633 in 2030. Per capita income is $26,333, projected to be $29,443 in 2030. 0% of households – 0 – have an income of $200,000 or higher. Average net worth is $335,201 and the average disposable income is $49,109.

There are 254 housing units in River Falls; 169 are owner-occupied, 33 are rented, and 52 are vacant. The average home value is $195,370, with 11 homes built in 2010 or later, and 15 built in 1939 or earlier.

Business and Workforce

There are 22 businesses in River Falls, employing 195 workers and pulling from a labor force of 147 age 16 and above. 26 workers commute into River Falls from outside the county or state. Key industries for the area include:

121 residents both live and work in/around River Falls. The average travel time is 0.0 minutes. 19.01% people have a commute of less than 5 minutes while 2.48% commute 90 minutes or more each way. Of commuters, 121 drive alone, 3 carpool, and 0 take public transportation. 23 use other modes of transport such as motorcycle, bicycle, walking, etc. 0 residents work from home.

224 members of the workforce hold a high school diploma or GED. 44 have associates degrees, 22 have bachelor’s degrees, and 12 hold a graduate or professional degree.